Universities

Post-Graduate Studies: Advertising and Media Marketing

University:
University of Gdańsk
Faculty:
Faculty of Social Sciences
Type:
Post-Graduate
Language:
polish

The course is interdisciplinary and its purpose is to provide students with the knowledge and skills necessary to develop their own projects. Advertising is presented from the point of view of various research angles based on marketing research, psychological analysis, media studies, linguistic studies, cultural studies, graphic design, the art of visual communication and precedents in law and ethics. This way the graduate has specialist multi-aspect vocational training to manage advertising projects and has learned how to work with design offices, printing house, media houses and other institutions dealing with advertising.

Address

Wydział Nauk Społecznych
80-952 Gdańsk, ul. Bażyńskiego 4
tel. 58 523 44 44
fax 58 523 40 45

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